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We’re a creative insights firm shaping winning strategies for travel, tourism, and hospitality leaders.

Picturesque landscape during the dusk
Identifying Visitor Traits
Visit Napa Valley
Unlocking Spending Patterns
Tourism Fiji
A palm tree hidden behind the light curtain
Making a Smarter Splash
Visit St. Pete/Clearwater
Picturesque landscape during the dusk
Identifying Visitor Traits
Visit Napa Valley
Unlocking Spending Patterns
Tourism Fiji
A palm tree hidden behind the light curtain
Making a Smarter Splash
Visit St. Pete/Clearwater
Driving an Intentional Global Marketing Strategy
Colorado Office of Tourism
Picturesque landscape during the dusk
Identifying Visitor Traits
Visit Napa Valley
Unlocking Spending Patterns
Tourism Fiji

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Person presenting live on stage at a corporate event.
Capitalizing on Corporate Events
Grand America Hotels
Two people in the ocean laying on surf boards, paddling out to catch a wave.
Branding of Bermuda
Bermuda Tourism Authority
Forest view from inside of a tent
Uncovering Critical Perceptions
Brand Montana
Person presenting live on stage at a corporate event.
Capitalizing on Corporate Events
Grand America Hotels
Two people in the ocean laying on surf boards, paddling out to catch a wave.
Branding of Bermuda
Bermuda Tourism Authority
Forest view from inside of a tent
Uncovering Critical Perceptions
Brand Montana
Person presenting live on stage at a corporate event.
Capitalizing on Corporate Events
Grand America Hotels
Two people in the ocean laying on surf boards, paddling out to catch a wave.
Branding of Bermuda
Bermuda Tourism Authority
Forest view from inside of a tent
Uncovering Critical Perceptions
Brand Montana

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Apollo Platform
Blurred image of a woman on the water with a scarf in her hair. She holds a modern, yellow champagn flute.
Visitor Profile Research
Future Partners provides services that are flexible, scalable and custom. Three icons overlayed on black. Icons are a file, bulleted list, and a magnifying glass.
Research
Looking out from the perspective of inside an airplane in flight looking at the plane's wing and the sunset.
The State of the International Traveler Study
Abstract diagram with circles and dashed lines
Apollo Platform
Blurred image of a woman on the water with a scarf in her hair. She holds a modern, yellow champagn flute.
Visitor Profile Research
Future Partners provides services that are flexible, scalable and custom. Three icons overlayed on black. Icons are a file, bulleted list, and a magnifying glass.
Research
Looking out from the perspective of inside an airplane in flight looking at the plane's wing and the sunset.
The State of the International Traveler Study
Abstract diagram with circles and dashed lines
Apollo Platform
Blurred image of a woman on the water with a scarf in her hair. She holds a modern, yellow champagn flute.
Visitor Profile Research
Future Partners provides services that are flexible, scalable and custom. Three icons overlayed on black. Icons are a file, bulleted list, and a magnifying glass.
Research
Looking out from the perspective of inside an airplane in flight looking at the plane's wing and the sunset.
The State of the International Traveler Study

To help our world
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Meet Our TeamSee Our Resources
Erin, President and CEO
Erin Francis-Cummings
Dave Bratton standing on a briefly empty corner in busy San Francisco.
David Bratton
Kimberly Vince-Cruz
Courtney Foste
Myha Gallagher, VP of Brand
Myha Gallagher
David Reichbach standing in a small park wearing an eye catching suit with his signature bow tie.
David Reichbach
Ashley Schroeder, Ph.D.
Jennifer Griswold standing in a foggy park while the wind sweeps her hair.
Jennifer Griswold
"As we repositioned Puerto Rico’s brand after crisis, the hours of online qualitative research facilitated by Future Partners became a critical component in building our strategy. They were one of the first market research companies in the online focus group space and their expertise guided our process every step of the way."
Leah Chandler
Chief Marketing Officer, Discover Puerto Rico
“Your data and insights continue to be invaluable to us and believe sharing you and your expertise with the group of CEOs today was a great way to highlight the value your organization brings to all of us. Thank you for being in this with us.”
Roger Dow
Former President & CEO, U.S. Travel Association
“Future Partners provides us with crucial research and insights that we use to improve our marketing and sales efforts.”
Tim Zahner
Sonoma County Tourism Bureau
"As we repositioned Puerto Rico’s brand after crisis, the hours of online qualitative research facilitated by Future Partners became a critical component in building our strategy. They were one of the first market research companies in the online focus group space and their expertise guided our process every step of the way."
Leah Chandler
Chief Marketing Officer, Discover Puerto Rico
“Your data and insights continue to be invaluable to us and believe sharing you and your expertise with the group of CEOs today was a great way to highlight the value your organization brings to all of us. Thank you for being in this with us.”
Roger Dow
Former President & CEO, U.S. Travel Association
“Future Partners provides us with crucial research and insights that we use to improve our marketing and sales efforts.”
Tim Zahner
Sonoma County Tourism Bureau
"As we repositioned Puerto Rico’s brand after crisis, the hours of online qualitative research facilitated by Future Partners became a critical component in building our strategy. They were one of the first market research companies in the online focus group space and their expertise guided our process every step of the way."
Leah Chandler
Chief Marketing Officer, Discover Puerto Rico
“Your data and insights continue to be invaluable to us and believe sharing you and your expertise with the group of CEOs today was a great way to highlight the value your organization brings to all of us. Thank you for being in this with us.”
Roger Dow
Former President & CEO, U.S. Travel Association
“Future Partners provides us with crucial research and insights that we use to improve our marketing and sales efforts.”
Tim Zahner
Sonoma County Tourism Bureau
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