Which Content Types Matter Most in the Destination Decision. Plus Other Insights from our Latest The State of the American Traveler Report.
The early 2015 edition of our The State of the American Traveler report is now out.
The State of the American Traveler
Dog Travelers: Thinking Outside the Dog House for Destination Marketers
We’re telling you this story to draw attention to a market many DMOs may not be aware of and we’ll give you a word to the wise. Destinations should not forget visitors traveling with man’s best friend. While our impulse…
Travel Industry Roundup: The State of Things in 10 Vignettes
In his recent keynote address to the Pennsylvania Association on Travel and Tourism (PATT) in Lancaster, Future Partners Founder and Managing Director David Bratton briefed the industry on the current state of leisure traveler sentiment. In his speech, Bratton presented…
An Inside Look at What Clients Say About Us
We are excited to share a video we have composed from interviews with our wonderful clients who discuss their experience working with Destination Analysts.
Blog: Advertising That Works: Charlottesville Albemarle Convention & Visitors Bureau
We recently had the chance to apply this way of thinking and conduct some very interesting advertising effectiveness research for our award-winning friends at the Charlottesville Albemarle Convention & Visitors Bureau (CACVB). If you’re not familiar with this organization’s work,…
Blog: The Off-season Leisure Travel Outlook
As travel moves into the depths of the off-season, our industry is poised for a stronger than normal performance. Conditions are ripe for increased travel volume and spending this winter. Driven by an improving labor market and sharply lower gasoline…
The Generation of Yes and America’s Greatest Idea
Our founder, David Bratton, spoke yesterday to a group of National Parks decision makers and stakeholders at an event held at the U.S. Department of Interior in Washington, DC. Bratton encouraged the audience to aggressively market its assets in order…
Blog: Fun with Infographics: The Millennial Generation and New Travel Technologies
If you have any doubt that the Millennial Generation is the driving force behind the adoption of new technologies in travel industry, take a look at our latest State of the American Traveler infographic. It’s interesting to note, too, that…
